Business Intelligence Software Essay

This essay has a total of 1152 words and 6 pages.

Business Intelligence Software

As we discuss the possibility of emerging into business intelligence software we must keep
in mind the overall purpose of using any type of software is to reach strategic goals in
order to increase market shares. I will discuss how business intelligence software will
allow us to meet those strategic goals. We will establish what type of information and
analysis capabilities will be available once this business intelligence software is
implemented. We will discuss hardware and system software that will be required to run
specific business intelligence software. Lastly, I will give a brief synopsis on three
vendors (IBM, Microsoft Microsoft and Oracle) that are dominating the business information
software industry today.

The goal to any company succeeding in today's fast paced high tech world is to establish
aggressive strategic goals and a means to meet those goals. The end state of strategic
goals is the capturing of your industry market share. Business intelligence software is a
means or method to meet the goals. Business Intelligence Software brings together
established software into a single working suite that will allow personnel from across the
corporation to observe the same information in real time on a day-to-day basis. By
implementing business intelligence software into our company, it will allow for a
consolidated data collection point. This software will also allow us to tap into this
consolidated data using multiple methods and display it in various forms or in real time
using different web applications.

The information that can be extracted from the business information software is endless.
In the article written by Alison Dragoon, Business Intelligence Get Smart(er), she states
the following about data usage; " "[Unused data] is still a great source of untapped
productivity and competitive advantage for most companies," he says. Just how much data is
going unused? Downes guesses companies are extracting value from only about 20 percent of
their data." With this stated by placing all pertinent information into one database
allows personnel throughout the company to pull data that will assist in their daily
duties. This data can be arranged to track the life cycle of any product from birth to
grave. By tracking an item in this fashion allows us to alleviate faulty products in this
process or to alleviate faulty processes in the manufacturing process. The sales
department can use data information to track trends in sales. These sales trends can be
sorted by geographical regions, industry specific or by an individual customer. The query
selection of this type of data would only be restricted by imagination of the staff.
Accounting/finance data will also be captured within this database linking
accounting/finance information directly to customer data. This will allow management to
pull information from sales, inventory, billing and total revenue. The data is endless;
the true challenge comes from pulling information that will allow us to make decisions
that lead to our strategic goals of larger market shares. I have discussed what most
management would consider the backbone of business intelligence software, data management
that allows us to run queries and report the queries for managing and production purposes.
Information delivery is also a capability that comes from business intelligence software,
information delivery can come in the form of emails that are programmed to deliver
specified queries on a given day of the week or month or even daily. These same queries
can be web based allowing associates to access pertinent information anywhere in the world
they might be with internet access. Obviously this type of access brings up security
issues, but all of the platforms that I have researched come with a very robust security

When looking at hardware requirements the initial question of Scale-up or Scale-out of
resources must be answered. Scale-up refers to a very powerful hardware system that
consists of ‘one' large server that will be centrally located. Scale-out refers to the
use of ‘many' server's that are located in different geographical locations. There are
obvious advantages to both setups. The scale-up version allows us to reduce the
requirement for a robust information technology team due to the central location of the
server while reducing the number of nodes or users that can access the ‘one' server.
While the scale-out system will require a more robust information technology team spread
throughout the corporation to service the various servers. Once this decision is made this
will be the architecture that the system will be based on. The server or servers is the
most significant change in our present architecture that will be required. The business
intelligence software is capable of running on multiple operating systems (Linux, UNIX,
Windows NT) dependent on the system that is chosen. The business intelligence software is
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