Coke Business Study Essay

This essay has a total of 635 words and 3 pages.

Coke Business Study


Business Summary
Coca Cola is the world's largest producer of soft drink concentrates and syrups, as well
as the worlds's largest producer ofjuice and juice-drink products, The company holds a 45%
interest in Coca Cola Enterprises, its largest bottler.

The Beverages division primarily manufactures soft drink and non-carbonated beverages and
syrups, which are sold to independent and company-owned bottling and canning operations,
as well as, fountain wholesalers. Brands include Coca-Cola classic ( best selling soft
drink in the world), Caffeine free Coca-Cola Classic, Diet Coke ( sold as Coke light in
foreign markets), Cherry Coke, diet Cherry Coke, Fanta, Sprite, diet Sprite, Barq's, Mr.
PIBB, Mello Yello, Tab, Fresca, Power Aide, Minute Maid, Fruitopia and other products
developed for specific markets, including Georgia ready to drink coffees.

The Foods division is the world's largest maker and distributor ofjuice and juice-drink
products. Brands include Minute Maid, Five Alive, Bright & Early, Hi-C And Bacardi.


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